reed.co.uk tops 3 million unique visitors in January

Leading job board, reed.co.uk, welcomed more than 3 million unique visitors in January.

The record figure represents a massive 28% rise from the previous year and continues the dramatic growth in activity experienced on reed.co.uk over the past two years.

reed.co.uk was also the UK’s most visited commercial job site during January.

Figures released by Hitwise show that reed.co.uk received a greater market share of visits than Monster, Jobsite or Totaljobs for the first month of the New Year.

Martin Warnes, Managing Director at reed.co.uk, explains:

“Reaching 3 million unique users in January is a significant milestone for reed.co.uk and one that we’ve worked hard to achieve through both our marketing effort and website development.

“Over a million jobs have been posted on reed.co.uk in the last 12 months, with over 91% of our clients telling us they’ll continue using reed.co.uk to recruit in the future.”

reed.co.uk continues to run heavyweight brand advertising in key areas of the UK, currently running radio commercials in the North West, West Midlands, South West and South East.

Warnes also comments on a new recruitment drive at reed.co.uk:

“During 2009, the reed.co.uk sales team doubled in size and we’re looking to double again in 2010. In particular, we’re interested in speaking with talented individuals with knowledge of recruitment, digital or print media.”

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reed.co.uk launches new Love Mondays campaign

Leading UK job board, reed.co.uk, today launches a new advertising campaign.

The new burst continues to promote reed.co.uk’s hugely popular ‘Love Mondays’ theme, launching on a day dubbed in the media as ‘Blue Monday’.

Mark Rhodes, Head of Marketing at reed.co.uk, comments:

“Once again, we’re proud to be promoting a positive message about jobseeking, reminding UK workers that there are still vacancies, there’s still choice and there are still plenty of reasons to love the start of a new week.

“Apparently, today is officially the ‘most depressing day of the year’. We don’t agree and we continue to be inspired by the positive conversations we have with jobseekers and recruiters everyday”.

The latest burst of advertising sees heavyweight outdoor activity across the London Underground network, as well as significant local radio promotion. Advertising can be heard on stations throughout London, the Midlands, the North West and the South West.

reed.co.uk was the UK’s most visited independent job site in 2009 (Hitwise) and has seen a record start to the new year, with more than 82,000 job applications made on 11 January alone.

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reed.co.uk most visited in 2009 and breaking records in 2010

Leading online recruitment service, reed.co.uk, was the UK’s most visited commercial job site in 2009 and has already broken daily records for site activity in 2010.

Figures released by Hitwise for 2009 show that reed.co.uk received a greater average monthly market share of visits than Monster, Jobsite or Totaljobs.

What’s more, Monday 4 January 2010 saw new daily records for website visits and job applications, as jobseekers started the New Year by turning to reed.co.uk.

Mark Rhodes, Head of Marketing at reed.co.uk, comments:

“Driving quality traffic has been core to reed.co.uk’s success over the last twelve months and has helped us constantly improve the effectiveness of our service.”

“We’ve built a mature and effective marketing strategy, combining traditional and digital advertising formats. And, when it comes to recruitment, no brand is more credible and trustworthy for jobseekers than reed.co.uk.”

Last year saw reed.co.uk continue its hugely popular ‘Love Mondays’ advertising campaign, with outdoor and radio advertising across the UK. A new burst of activity will launch later in January, continuing to promote positive messages around the jobs market and focusing on the volume and diversity of vacancies available on reed.co.uk.

Rhodes continues:

“Right now, there are more people seeking work in the UK than for many years and it’s up to us to guide jobseekers to the biggest and most varied source of jobs.”

reed.co.uk will continue its ambitious plans for growth throughout 2010 and is currently recruiting staff to join its sales team.

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reed.co.uk appoints fifteen new staff

Leading job board, reed.co.uk, has continued its rapid expansion phase with the appointment of fifteen new members of staff.

The latest recruitment drive grows headcount across sales, technical and product development teams.

Martin Warnes, Managing Director at reed.co.uk, explains:

“Over the last two years, the reed.co.uk team has worked extremely hard to grow the business, win new clients and establish ourselves as the UK’s market leader.

“Servicing our diverse range of clients, understanding and delivering on their requirements and providing best-in-class products are all essential to our ambitious growth plans.”

reed.co.uk has undergone a significant period of growth since successfully launching a range of new online recruitment products in November 2007. At the same time, reed.co.uk has conitnued to raise the profile of its brand to ensure the site continues to be the number one destination for jobseekers.

Warnes continues:

“Our recent advertising campaign has promoted a positive message about the jobs market to jobseekers and recruiters, and we see that as fundamental to our role as a business. So we’re proud to be able to expand our team and attract top talent during trying times.”

reed.co.uk has received the biggest average monthly market share of visits to any UK job site in 2009 (source: Hitwise), and generated a record 1.7 million applications in September.

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reed.co.uk announces national brand advertising campaign

Leading UK job board, reed.co.uk, today announces the launch of a major new autumn advertising campaign, starting on 21st September.

Activity will extend throughout Great Britain and Northern Ireland, with nationwide bus side advertising kicking off the campaign, supported by local radio commercials and an extended poster campaign on the London Underground.

The autumn burst, which will breath new life into reed.co.uk’s hugely popular ‘Love Mondays’ campaign, will be the brand’s biggest promotion of recent years, reaching out to new jobseeking audiences.

Mark Rhodes, Head of Marketing at reed.co.uk, explains that brand advertising is a key part of reed.co.uk’s strategy to lead the market:

“reed.co.uk is a highly respected online recruitment brand, delivering an outstanding product and an extremely effective service. Building awareness amongst jobseekers from all specialisms is key to cementing our position as the UK’s job market, online.

“We’re committed to a long term programme of brand activity to attract a new generation of jobseekers to reed.co.uk, improving the effectiveness of the service we provide to recruiters and expanding the diversity and quality of CVs registered with the site.”

The latest campaign comes as reports suggest the UK jobs market is showing signs of recovery, and reed.co.uk continues to win new clients across a range of industries.

Rhodes comments:

“In spite of the difficult jobs market, we’re confident that now is the time to remind jobseekers across the UK that there are thousands of vacancies available and that the number of organisations recruiting is on the rise.”

Recruiters have posted over 800,000 vacancies on reed.co.uk so far in 2009, attracting more than 12 million applications.

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reed.co.uk launches £10,000 film competition

Leading UK job board, reed.co.uk, has launched a film competition with a top prize of £10,000 in cash.

The online contest invites anyone to upload their own short film under the heading ‘workplace’. Judges will choose the winner of the £10,000 prize for the best film in January 2010.

James Reed, Executive Chairman of reed.co.uk, explains:

“Going to work offers a rich diversity of human experiences: from friendship to fulfilment, compassion to humour.

“This is an open invitation to put together a short film so we can capture as many and as varied a selection of workplace experiences as possible and share them with everyone online. “

The competition, which is being run on reed.co.uk and YouTube, is open to anyone, regardless of their film making credentials. Entries may be no more than three minutes long and content must represent a ‘workplace’ theme.

James Reed continues:

“Film making experience is not a must, but a desire to share what the workplace means to you in a short film is.

“Whether you’re an accomplished film maker or you’re simply shooting with your mobile phone, we want to capture the moment, be it funny, artistic, dramatic or thought provoking.”

reed.co.uk’s Workplace Film Competition runs from September, 2009 until January, 2010. An expert judging panel will be revealed later this year and will be made up of leading lights from the worlds of film making, advertising and media.

James Reed comments:

“The prize on offer and the quality of the judging panel shows reed.co.uk’s commitment to promoting new talent in film making.  We hope to make this competition an annual event.”

Full details can be found at reed.co.uk/film.

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reed.co.uk expansion continues

Leading UK job board, reed.co.uk, continues its growth, announcing two key appointments.

Matt Wisniewski joins reed.co.uk to head up the Advertising Agency sales team. Matt brings a wealth of knowledge and contacts, with an agency background gained in the online recruitment industry.

Simon Foord has vast experience gained in regional press roles across the UK and will spearhead reed.co.uk’s operation in the Midlands.

reed.co.uk continues to recruit across all areas of its business, with roles currently available in telesales, field sales, marketing, web development and design.

Martin Warnes, Managing Director at reed.co.uk, comments:

“reed.co.uk’s client base across the UK has grown enormously over the last two years and we now look forward to working with Matt, Simon and other talented individuals in delivering the best possible campaigns for our clients.”

reed.co.uk continues to be the UK’s biggest and most visited commercial job site, featuring more than 95,000 vacancies and with a bigger market share of traffic than Monster, Jobsite or Totaljobs (Hitwise, July 2009).

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reed.co.uk leads the market in traffic driving success

Leading online recruitment service, reed.co.uk, continued to be the UK’s most visited commercial job site in July 2009.

Figures released by industry-recognised traffic measurement company, Hitwise, show that reed.co.uk received a greater market share of visits than Monster, Jobsite or Totaljobs for nine of the last ten months.

Mark Rhodes, Head of Marketing at reed.co.uk, comments:

“Driving jobseekers to reed.co.uk is not only fundamental to our success, but to the success of the thousands of recruiters who benefit from reed.co.uk everyday.”

“We go to great lengths to ensure we attract the broadest range of the most relevant jobseekers and have worked hard to raise the profile of reed.co.uk to its current level. We’re fully committed to growing jobseeker traffic further in the coming weeks and months.”

reed.co.uk recently ran outdoor advertising across London and the South East, complemented by a wide-ranging digital campaign. The activity carried a positive theme, focusing on the high number of vacancies still available across the UK, despite the prevailing economic conditions.

Rhodes continues:

“There are more people seeking work in the UK currently than there have been for a number of years. It’s our job to make sure we guide jobseekers to the most fruitful source vacancies – and that’s reed.co.uk.”

reed.co.uk continues to grow as a business and is currently hiring in sales, marketing and technical development.

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reed.co.uk launches recession-busting packages for recruitment agencies

Leading online recruitment service, reed.co.uk, has launched a range of new packages, created exclusively for the recruitment industry.

The packages, which include a variety of reed.co.uk’s most popular features, have been designed to give recruitment agencies of all sizes access to the full range of benefits offered by the UK’s biggest commercial job site.

Martin Warnes, Managing Director of reed.co.uk, explains:

“It’s no secret that the recruitment industry has been affected by the economic situation. We’re keen to work with our clients to help them continue to deliver an effective recruitment service and are responding with a series of high value product bundles at a highly competitive cost.”

The packages, which can be ordered online, come with a range of flexible payment options, including the facility to pay by Direct Debit, attracting a discount of 10%.

Warnes continues:

“With this launch, we have a subscription plan to suit every recruitment business. Each one includes a generous provision of job postings, as well as access to reed.co.uk’s 1.4 million-strong CV database, with prices starting from as little as £300 a month.”

reed.co.uk will continue to offer its celebrated Freecruitment service, giving recruitment agencies the facility to post up to 50 jobs per year for free. The new packages will add upgraded job listing features, CV Search access and branding opportunities.

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UK’s #1 recruitment superbrand

The annual list of the top 500 Business Superbrands in the UK has been published this week.   REED has been  voted the UK’s number 1 recruitment brand.

The list was compiled by an independent and voluntary Expert Council that was brought together by The Centre for Brand Analysis. Council members individually rated each brand from one to ten, but they were not allowed to score the brands with which they had a direct assocation or with which they are in competition. The experts considered each brand’s performance against the definition of a business superbrand as well as looking at quality, reliability and distinction.

The REED recruitment brand was established 49 years ago by Alec Reed and is now a thriving and diverse group of recruitment, learning and welfare to work businesses.

Why are we proud of this achievement?

This report reflects the extent to which the REED brand has become synonymous with recruitment in the UK - for a great many jobseekers, reed.co.uk is the first port of call for finding a new job and improving their career.

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